Business Acumen Institute

Privacy Policy

Protecting your private information is our priority.

Protecting your private information is our priority. This Statement of Privacy (Policy) applies to and Business Acumen Institute, LLC (BAI) and governs information collection and usage. For the purposes of this Privacy Policy, unless otherwise noted, all references to Business Acumen Institute, LLC include, Business Acumen Institute. By using the Business Acumen Institute website, you consent to the information practices described in this statement.


By using our Website, registering for or participating in any workshop, assessment or certification (Services) you consent to the collection and use of your personal information by BAI as described in this Policy. If we need, or are required, to contact you concerning any event that involves this Policy or your information we may do so using the email address, telephone number, or physical mailing address we have on file for you.

The personal information we collect about you through the BAI website, our workshops, assessments, and certification (Services) means information that may be reasonably associated with, linked to, or used to identify you or allow you to be personally identified or contacted.  Personal information can include your name, address, email address, and phone number.  It can also include information about the results you obtain on a certification test.

We use third parties who host, maintain, or manage our public workshop registrations, BAI website, certification tests, assessments, and in managing our customer (CRM) database.

If you purchase a Business Acumen Institute public class, we do not collect billing and credit card information. This is done through our registration processor, Eventbrite. This information is used to complete the purchase transaction. Eventbrite’s security guidelines can be found at

If you participate in a certification test, your name and email address will be used in a system operated by, operated by Gauge. Their privacy policy can be found at

When your information is collected through our Website, it’s kept in a CRM system operated by Hubspot. Their privacy policy can be found at

Business Acumen Institute encourages you to review the privacy statements of websites you choose to link to from Business Acumen Institute so that you can understand how those websites collect, use and share your information. Business Acumen Institute is not responsible for the privacy statements or other content on websites outside of the Business Acumen Institute’s website. However, those firms’ privacy statements are provided.

Use of your Personal Information

Business Acumen Institute collects and uses your personal information to operate its website(s) and deliver the services you have requested.  We may also obtain your Information from your employer, if, for example, your employer registers you for one of our workshops, assessments or certification.

Business Acumen Institute may also use your personally identifiable information to inform you of other products or services available from Business Acumen Institute and its affiliates. Business Acumen Institute may also contact you to conduct research about your opinion of current services or of potential new services that may be offered.

Business Acumen Institute does not sell, rent or lease its customer lists to third parties.

Business Acumen Institute may keep track of the websites and pages our users visit within Business Acumen Institute, in order to determine which Business Acumen Institute Services are the most popular. This information is used to deliver customized content to Business Acumen Institute’s customers whose behavior indicates that they are interested in a particular subject area.

We may use the information we collect about you for a variety of purposes. These include:

  • Providing our workshop information to you upon your request, or as requested by your employer.
  • Providing our assessment information to you at the request of your employer (or if you are the employer, to the employees you authorize us to contact).
  • Providing our certification test information to you after you’ve completed a workshop, or at the request of your employer.
  • Operating our website and providing information to you through the website, including articles and other helpful information.
  • Customizing and improving the performance and navigation of our website.
  • Providing notices and announcements to you relating to BAI, including availability of new and helpful information or articles.
  • Providing offers for products, services, or other offerings that we feel may be of interest to you.

Business Acumen Institute will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Business Acumen Institute or the site; (b) protect and defend the rights or property of Business Acumen Institute; and, (c) act under exigent circumstances to protect the personal safety of users of Business Acumen Institute, or the public.

Automatically Collected Information

Information about your computer hardware and software may be automatically collected by Business Acumen Institute. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Business Acumen Institute website.

Use of Cookies

The Business Acumen Institute website may use “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Business Acumen Institute pages, or register with Business Acumen Institute site or services, a cookie helps Business Acumen Institute to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Business Acumen Institute website, the information you previously provided can be retrieved, so you can easily use the Business Acumen Institute features that you customized.

You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Business Acumen Institute services or websites you visit.

Security of your Personal Information

Business Acumen Institute secures your personal information from unauthorized access, use, or disclosure. Business Acumen Institute uses the following methods for this purpose:

Children Under Thirteen

Business Acumen Institute does not knowingly collect personally identifiable information from children under the age of thirteen. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this website.

Opt-Out & Unsubscribe

We respect your privacy and give you an opportunity to opt-out of receiving announcements of certain information. Users may opt-out of receiving any or all communications from Business Acumen Institute by contacting us here:

Web page:
Phone: (212) 313-9566
SSL Protocol

Right to Be Forgotten

You have the right to request that your Information be forgotten from our systems, that your Information no longer be distributed or disseminated. If you wish to make this request, please send email to and put “remove me from your systems” in the subject line. Like opt-out requests, right to be forgotten requests may take up to 24 hours to process. If you are an employer and you wish to have the personal information of your employees forgotten, or to just opt-out, please send email to and this will be done within 24 hours.


We are committed to protecting and securing your Personal Information. Despite our commitment, no security system can be 100% effective and we cannot guarantee that your Information will be secure in all situations. We will nonetheless take all reasonable and appropriate steps to ensure the safety and security of your Personal Information. This includes using industry standard security measures to protect the loss, misuse, and unintended alteration of the Personal Information under our control. For example, our policy is that only those individuals who need your Personal Information to perform a specific job for us are granted access to that Personal Information. Likewise, all employees and contractors are kept up-to-date on our security and privacy practices. Finally, the servers that we store personally identifiable Information on are kept in a secure environment.

California Residents: Your California Privacy Rights

Under the California Consumer Protection Act of 2018 (“CCPA“), California residents have certain rights around BAIs collection, use, and sharing of their personal information. BAI does not sell your personal information and will NEVER do so in the future. Similarly, we do not offer financial incentives associated with our collection or use of your personal information.

BAI does not collect personal information when you use our Website unless you fill out a form to obtain information from BAI or register for a workshop. While we may obtain information about IP addresses or geography from Google analytics, none of this information is associated with you.

If you are a resident of California, you have the right to request what personal information has been collected about you. Since that information is kept in a 3rd party CRM system, you don’t have direct access to that information. However, you have a right to request deletion of your personal information.  To request deletion of your personal information, please send email to and your request will be honored within 24 hours.  If you are an employer and you wish to have the personal information of your employees deleted, or to just opt-out, please send email to and this will be done within 24 hours.

Separate from the CCPA, California’s Shine the Light law gives California residents the right to ask companies what personal information they share with third parties for those third parties’ direct marketing purposes. We do not disclose your personal information to third parties for the purpose of directly marketing their goods or services to you unless you request such disclosure. If you have any questions regarding this policy, or would like to change your preferences, you may contact us at

Nevada Residents: Your Nevada Privacy Rights

Nevada law (SB 220) requires website operators to provide a way for Nevada consumers to opt out of the sale of certain information that the website operator may collect about them. BAI does not sell your personal information to third parties as defined in Nevada law, and will NEVER do so in the future. If you have any questions regarding our data privacy practices or our compliance with Nevada data privacy law, please contact us by sending email to

European Residents:  Your Privacy Rights


If you are a European Resident, you have the right to request that we correct, update, or delete your personal information.  You can object to the processing of your personal information, or ask us to restrict processing of your personal information. Additional information regarding your exercise of these rights is available by notifying BAI at  Similarly, if we have collected and processed your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.

You are provided with reasonable means to opt-out of marketing communications at any time by clicking on the “unsubscribe” link in marketing emails we send you.  If you have any questions about this ability, please send email to

Please note that if you are a European Resident, BAI remains responsible for protecting your personal information related to the services of Business Acumen Institute, a limited liability company established and resident under the State of New York under the laws of New York State and the United States. For European Residents, please note that the personal information we obtain from or about you from your purposeful requests from BAI are processed and stored in the USA.

Changes to this Statement

Business Acumen Institute will occasionally update this Statement of Privacy to reflect company and customer feedback. Business Acumen Institute encourages you to periodically review this Statement to be informed of how Business Acumen Institute is protecting your information.

Contact Information

Business Acumen Institute welcomes your questions or comments regarding this Statement of Privacy. If you believe that Business Acumen Institute has not adhered to this Statement, please contact Business Acumen Institute at